Nathaniel Ru On Sweetgreen’s Success Story

A successful business entails having a unique business plan and strategies. It also, includes a proper comprehension of the market target that one is selling to. Nathaniel Ru, Nicolas Jammet and Jonathan Neman were drove by a desire to get tasty and nutritious meals at an affordable price to come up with Sweetgreen, one of the most popular urban eateries in the country. The founders began their business small, in a less crowded part of Georgetown a strategy that they continue being proud of.



The three undergraduates discussed their main values in the dormitories. They were all in agreement that sustainability and making a change in the food industry was necessary to them. Their delicious salads are scrumptious and you don’t need to eat again after a few hours. They sustain your body for hours before the next meal of the day. Reason why most customers keep coming back for more.



Ru and his partners believe so much in making an impact on the clients communities and employees and other people they are in business with. They try their very best to make sure that they treat them professionally. Customer service at Sweetgreen is greatly encouraged. The company pays attention not only to the dressing of their meals and presentation but also on speaking and selling their virtues to the customers.



Ru and his partners may not have had experiences when they ventured into the business but it is clear as crystal that they know what they are doing. Their sales, marketing and social responsibility is on point. From just one outlet with a few employee to more than thirty five with more than 1,500 employees. Moreover, the company has diversified their ventures to include Sweetlife, a music festival that takes place every year. They invite famous artists, people and entrepreneurs in the food industry to create a festival of foods and music. The event has done so well, and the compact projects at least 20,000 attendees every year.



Nathaniel Ru, together with his friends all went to Georgetown University. With his degree in finance, he uses his knowledge and applies it in business. In the spirit of kindness and to give back to the communities, Ru together with his business partners have started Sweetgreen In School, a project that communicates and creates awareness on the importance of consuming healthy products in schools for the undeserving around the country. they hope to make a change in the country through their ventures.




Who’s Afraid of Kate Hudson? Amazon!

This slim, successful actress may not appear to have anything in common with retailing giant Amazon, but when you take a closer look, you can see where the two share goals.

Kate Hudson recently launched a fitness clothing line in concert with Fab clothing and since their primary market is electronic, they are de facto declaring war on Amazon. Currently, Amazon commands 20% of the electronic fashion market and Fabletics wants a piece of that action.


How many of us have heard that the best defense is a good offence? Clearly Fabletics has because they have based their marketing on an aggressive assault on Amazon’s weakest points: personalization, guaranteed quality and excellent customer service.

Fabletics’ is based on a membership model. At this point, many potential customers hold their heads and roll their eyes saying “never”, but this is not the old book-of-the-month club that drove your grandmother crazy. This is a friendlier membership that seeks to retain you as a long-term customer based on what you actually want as opposed to charging you for things you forgot to return in time.


Fabletics entices new customers with an amazing offer: a complete fitness outfit for $20. Many of us spend more than that on coffee in a week. The catch is that with the initial offer, you agree to become a VIP member to at least test Fabletics.

Each month Fabletics selects an outfit for each customer based on past purchases, listed interests and the type of exercise they do. You may keep the outfit for $50 (approximately), return all or part of it for store credit or for a refund for which you are charged a small processing fee.


If you want to prevent Fabletics from sending any outfit at all for a given month, log into your account or call customer service within the allocated time period and inform them that you do not want an outfit that month.


Recently, Fabletics is opening physical stores. Rather than competing with their electronic business, these stores expand upon it, including the essential customization feature. The stock is based on what sells in the area in which the store is located. For example, if women prefer to work out in capris in your area, that store will stock more capri pants styles and fewer shorts. If you visit a store in another area, it will feature what sells well to the membership customers in that area.


Fabletics is challenging Amazon by creating a new online experience for its customers, one that Amazon does not offer. Women enjoy varied apparel even for exercise purposes. The membership system enables them to add variety to their exercise wardrobe that is of high quality and modest price without leaving home.


Using the co-owner, Kate Hudson, in the advertising is the cream. Her video personality is fun, sporty and fashionable while being encouraging to women at home who will never look as she does in the products. With so much going for it, we expect future success for Fabletics. Beware Amazon!

With The Launch of Davos CAP Calculator, Investors Don’t Need To Worry Anymore

David Osio, the chief executive officer, who also acts at the financial advisor at Davos Financial Group has led his team into launching an app that hopes to be useful to the investors in the real estate sector. Davos Cap Calculator, as the name suggests, is a mobile application that allows investors to estimate the amount of money they can get from a real estate investment deal after all the expenses have been subtracted. Mr Osio adds that he has been working with his team for half a year on the project ensuring that the latest and most useful technology has been incorporated into the app.



In addition to the benefits accrued from the Davos Cap Calculator, investors and other clients are assured of a Mortgage calculator which comes hand in hand with the Davos CAP Calculator that will help them estimate the amount they are going to spend as interest from the banks and the amount of time that they will be required to pay through. These apps have come at a very opportune time when investors and everyone uses their smartphones for everything.



Incorporating technology that suits the company and makes the client’s lives easy is something to be admired from Davis Real Estate Group. If more companies could be able to spot a technology that is useful to them and use it can make a whole new perspective into the businesses today, regardless what industry one is at.



At Davos Financial Group Mr Osio has led the company to develop and expand both operation wise and also to diversify and get more profits. So far the company has operations in Geneva Miami Panama City and continues to open offices in different other cities. With more than twenty three years in the company, he knows how to treat customers and clients and work together to bring out the best.



Before founding the Davos Financial Group, he worked at Banco Latino International as the vice president. Here, he oversaw the operations of the company and also supervised his management team. Mr Osio has a wide range of experience and skills from his years working at high positions in these companies. His leadership skills and marketing skills are on point and uses them to attract and retain clients in his company.



Mr Osio is a trained lawyer specializing in International Banking Law which he studied at Universidad Catolica Andres Bello.




Steps For Hiring Twenty Three Layers For Your Event

Hiring a planner is supposed to help reduce the stress that comes with hosting an event. Use the following steps to find a planner that is just right for your event.


The Pre-Hiring Process


Event Objective: Determine the goals of your event, such as raising money for a cause or planning a wedding reception.


Reason for Hiring: Determine what tasks you need your planner to take care of on your behalf.


Budget: Once you figure out the goals and tasks, create a budget based around your event.


Source Your Planners


Research: It is best to research event planners in NYC instead of only relying on word of mouth from peers.


Professional Affiliations: You want to look for an event planner who is experienced in your type of event.


Chapters of Professional Membership Groups: The groups include the International Special Events Society and National Association of Catering Executives.


Local Chambers of Commerce and Hotels: You can also find a qualified planner through the local convention and visitors bureau and hotel convention sales department.


The Interview Process


Interview Three Planners: Use the interview process to learn about their business and experience with events.


Provide Details: A qualified planner wants to learn everything they can about your goals, budget, timeline and other aspects of your event.


Check References: Talk to your planners about their past events, check their references and research their business.


Hiring Your Planner


Narrow Your Search Down: Your planner will create a plan based around your goals and budget.


Find Out The Budget: You want to discuss the terms and fees before settling on a planner.


Review The Fine Print: Do not sign a contract until it is reviewed by your legal counsel.


Work With Your Planner


Confirm The Details: You need to stay in communication with your planner throughout the event. Confirm the details by checking with their suppliers and venues.


Be Ready For Anything: You may find yourself firing or rehiring your planner, so make sure you are ready for any changes that come your way.


Twenty Three Layers is one of the best event planning companies in NYC. The company specializes in event planning services such as venue selection, lighting, floral design and catering. You can also hire the company to create printed pieces, select entertainment and photograph your event.


You are sure to find the right planner for your event when you take the time to go through all the steps.

Find them in NYC:


Wengie Give Great Life Hacks for the Lazy


Many lazy people would benefit from the viewing of 12 LIFE HACKS Every LAZY PERSON Should Know!!!. Wengie provides so great ways to accommodate the lazy-hungry, the lazy-slouchy, and the over all lazy-lazy.

Let’s face it many lazy people would rather starve than get up and cook food. Wengie give viewer simple recipes for one minute mug microwave meals. She also shows how to make bowl from a chip back and a spoon from a yogurt top. Did you know that a hoodie could double as a hands free popcorn holder. Plus, never get up to check on food again, just Face time your oven per Wengie’s instructions. Oh, and don’t forget to plastic wrap your plate, so no dishes have to be washed.

Even lazy people have to leave the house every now and then. They must look like they tried, so don’t get an iron, just use the straight iron to smooth down that collar. Works like a charm and save energy.

Loosing the remote is a problem of the past just down load a remote app on your phone and you are good to go. For that matter, hook your iPad to the side of your nightstand and you don’t even need TV. Just lay down and enjoy your video.

Wengie provides so many more hacks for the self declared lazy person. She gives great advice on how to use the least amount of energy to accomplish what has to be done. Life hacks at their finest.

Billy McFarland Introduces a New Concept to the Millennial Generation–The Prestigious Magnises Black Card

According to The Guardian, when it comes to networking tools and opportunities there is nothing quite as sensational, currently, as the stylish black Magnises card, created by Billy McFarland. The twenty-three year old entrepreneur has created a networking tool which is revolutionizing the way the Millennial generation builds business relationships.

The persons, using the card, represent an age range beginning at twenty-one years of age up to thirty-five years old. The persons, inside this special group, are comprised of individuals, originating from the professions of fashion, technology, and finance.

A person who invests, in the black Magnises cardis able to gain easy entry into the city’s trendiest clubs, enjoy discounts at the city’s best restaurants, and pubs, and attend private concerts and special niche events. There is a penthouse location where Magnises members meet up to mingle for events such as evening cocktail parties, and/or late night musical sets, hosted by DJs.

In so doing, he or she is able to pay for purchases with his or her black card. It is the networking card with a pay option attached.

Is Billy McFarland providing a way for the Millennial to easily socially network? By offering deals, and effortless entry into some of New York’s best locations: the answer is apparent. Billy McFarland is paving a road relative to social networking success for the young and stylish Millennial.


It mainly focuses on oncology, a part of medicine that deals with arrest, examination, and treatment of cancer. However, in the recent years, it has developed to cover the non-oncological publication. Its chief editors are Andrei V. Gudkov and Mikhail Blagosklonny who both work at Roswell Park Institute.

It usually posts its release online on a free access site to enable efficient and quick viewing of their articles. Mainly, they publish Oncology papers on, but due to great success, they have diversified the journal to cover other fields like cardiology, microbiology, pharmacology and neuroscience.

According to Thomson Reuters JCR Impact Factor, Oncotarget have ranked number one since the year 2011 to the present time, which is a great accomplishment for the journal. They base the success to their well-organized methods of publishing; they have the right editors with a great passion for the topics. Oncotarget is readily available via the Facebook, Twitter, YouTube, LinkedIn and Google +; this is in the spirit of reaching more audience globally.

Research on relationship between E-cigarette and gum tissue

E-cigarette refers to a battery operated device at that causes oral danger when metal heating element evaporates. It denatures the formation of the Deoxyribonucleic acid(DNA)in that it can change the appearance of the protein, change its structure or denaturing overall tithe result is rupturing or inhibiting its intended function.

It further states that its effect resembles that of smoking in the manner in which they destroy the periodontal cells. The result of the research on YouTube discouraged any exposure to the metal heating elements as they posed more threat to the human body.

MET Amplification as potential therapeutic target in gastric cancer

It stated that the patients were responding positively to cytotoxic chemotherapy on Though no exact establishment is reached, the combination of CDDPinclusive of 5 fluorouracil does help in new cases of gastric cancer.

The research done on 327 victims showed that 260 patients who were the first treated with fluoropyrimidine and platinum chemotherapy had the better chance of survival. 16 showed FGF Amplification depended on the age factor, Borman grade activities, Extra-abnormal lymph bone, and metastases.

The result revealed that independent prognostic predictor in patients worked only in the new cases while in the earlier cases it did not work. Nevertheless, to say there was no impact after being introduced in advanced stages of gastric cancer would be erroneous.

Nathaniel Ru Tips



Do you want to start a business? If so, there are several things that you can do today in order to take your business to a new level. Before starting out, a lot of people have to devise a plan to take their company to new heights. When it comes to business, having the right amount of capital is key. Many people feel that their only way to succeed is to borrow money. Although this is a good way to advance the career of someone in business, it can also lead to some issues. Borrowing too much money will lead to a lot of financial issues down the road. In many cases, it can erode the cash flow that someone is bringing into the business. Nathaniel Ru has proven this over the course of many years, and he will continue to do so in the years ahead.


Nathaniel Ru


The problem with healthy food is that it is generally more expensive than other types of food. If you really want to take things to a new level with your food, you need to live in an read with a lot of options. Few people today understand all of the issues that come along with starting a company. Nathaniel Ru is the perfect person to understand how to start and run a company. There are many people who want to follow the example that he has set in the industry. He always thinks of his customers first, and that is proven time and again with the way in which he does business.


Next Plans


Sweet Green is a business that has had a lot of success in recent years. If you want to advance your career in this industry, you need to find a way to do that in the future. Nathaniel Ru is someone who has had a lot of success in the world of business over the past couple of years. Not only that, but he is willing to help others along the way. Sweet Green is known in the community as a business that will invest time and money into the lives of others. If you are going to start a business, he is a great example to follow. Many people are reaching out to Nathaniel Ru to find a way to take things to a new level within their own food business. He is always willing to help others along the way in their journey to business success.